Anti-White Racism? Coca-Cola Allegedly Rejects Highly Experienced Applicant Before He Applies Again Under a Fake ‘Ethnic Name’ and Receives an Interview
Trump was presented with a custom-made commemorative Diet Coke by Coca-Cola CEO James Quincey (Credit: Margo Martin/X)
Coca-Cola is facing allegations of racial discrimination following claims that the company favored a job applicant with a “Black-sounding” name over a white applicant with greater experience.
Conservative commentator Chaya Raichik, who runs the popular X account Libs of TikTok, shared screenshots Sunday that she says came from a white man named “David.” According to Raichik, David applied for a position at Coca-Cola with 20 years of relevant industry experience but was rejected the next day.
EXCLUSIVE
ALLEGED DISCRIMINATORY HIRING PRACTICES AT COCA-COLA AGAINST WHITE PEOPLE
An individual named “David” sent in a job application to @CocaCola, citing 20 YEARS of experience in the industry. His application was REJECTED the next day.
He then sent in another… pic.twitter.com/H8Yvw9PxXS
— Libs of TikTok (@libsoftiktok) November 9, 2025
Raichik then said that the same individual resubmitted the application with identical qualifications—except this time, he changed his name to “DeShawn” and listed only five years of experience. The second application, Raichik claimed, was accepted for an interview.
Coca-Cola has denied the accusation, telling outlets that “the claim is untrue, as the qualifications between the two applications were not identical.” However, Raichik argued that this response made the situation worse, since the supposedly “less qualified” applicant was still offered an interview.
Attorney Harmeet Dhillon, a prominent conservative legal figure, responded to the allegations with an eyes emoji on X, suggesting that the matter could draw official scrutiny.
This is not the first time Coca-Cola has faced criticism over its internal diversity and inclusion efforts. In 2021, leaked training materials from the company’s learning portal urged employees to “try to be less white,” sparking widespread backlash. The slides reportedly instructed staff to “be less arrogant,” “be more humble,” and “break with white solidarity.”
— AAGHarmeetDhillon (@AAGDhillon) November 9, 2025
Critics say incidents like these reflect the persistence of “woke” corporate culture that prioritizes political optics over fairness in hiring. Observers warn that such practices will continue to thrive unless held publicly accountable.
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