Heinz searching for ‘Head Burger Artist,’ offering $25K to winner

Heinz searching for ‘Head Burger Artist,’ offering K to winner

By Alivia Harris

KNOXVILLE, Tenn. (WVLT) – Heinz is on the search for its first-ever “Head Burger Artist” to consult on the brand’s next condiment innovation.

The contest kicked off Tuesday, May 25.

The winner will be awarded $25,000 and given three two-night trips to try burgers in cities of their choice throughout the U.S. The winner will also receive free Heinz condiments for life and a trip to the Heinz headquarters in Chicago.

To enter the contest, participants must create an original burger recipe using sauces in the following categories; ketchup, mustard, mayo, relish, BBQ, another flavor combo or freestyle.

Participants must then submit a photo of their burger creation to heinzartoftheburger.com by July 19 at 11:59 p.m. Burger photos can also be entered by posting on Twitter or Instagram and tagging Heinz.

A finalist will be chosen from each sauce category. The judging period will run from July 20 through July 26.

The public will get a chance to cast their votes from July 26 to August 6. The burger creation with the most votes will be chosen as the winner. The winner will be announced on Aug. 10.


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